How to Choose the Right Digital Experience Platform

A digital experience platform (DXP) is the connective layer for an organization's digital ecosystem — an integrated suite for creating, managing, and optimizing experiences across every customer touchpoint. Where a monolithic DXP bundles everything in one rigid system, a composable DXP takes a modular approach: plug in or swap packaged capabilities like CMS, analytics, and CRM as needs change, without rebuilding the whole stack.

That composable, API-first mindset is the same one behind decoupled architectures like this demo — Drupal for content, Next.js for the experience, unified by Pantheon's WebOps platform. This guide explains the types of DXP and how to choose the right fit.

Read the full guide on Pantheon's learning center: How to Choose the Right Digital Experience Platform for Your Business.